SOThe Southern Company — stock analysis & sentiment
The Southern Company (SO) last closed at $88.94, in the lower half of its 52-week range of $83.80–$100.84. Composite market sentiment across 1 analysis is positive (+21 on a −100 to +100 scale), as of Aug 25, 2026.
Produced by the Synoptiv Research Engine from public financial data. Read the methodology.
Go beyond the overview
The thesis, technical signals, risk levels, and complete evidence — everything the overview leaves out.
What the data says
An overview of the public data behind SO.
Southern Company closed at $88.94, sitting in the lower half of a 52-week band that runs from $83.80 to $100.84 — a spread of roughly 20% between the extremes, which is narrow by the standards of most large caps and typical of how regulated utilities tend to trade. The price is about 6% above the year's low and roughly 12% below the high, so the stock has drifted back toward the quieter end of its range rather than testing the top of it.
At a $103.6 billion market capitalization, the shares trade at about 21.7 times trailing earnings and 18.3 times forward estimates, with the gap between the two implying the market expects earnings to grow even as reported revenue was essentially flat over the past year, up 0.1%. Price to book sits at 2.6. The business converts about 15.4% of revenue into profit, a margin consistent with rate-regulated returns rather than one driven by pricing power. The dividend yield of 3.42% accounts for a meaningful share of what holders receive, and a beta of 0.33 means the stock has historically moved only about a third as much as the broader market — its price behavior has been driven more by its own fundamentals and by interest rates than by the market's swings.
Recent coverage centers on the sector rather than on the company. Most of the headlines are utility-wide themes: $17.5 billion in federal loans backing a nuclear energy resurgence, roundups of nuclear and recession-resistant utility names, dividend-income screens, and a natural gas industry forum. The main company-specific item is an April 2026 piece on Southern Company being supported by strong utility demand. There is also a Southeast habitat restoration grant announcement, which touches the region it serves rather than its operations. In short, the news flow reflects a stock being discussed as part of a broader utilities and nuclear-power conversation more than as a standalone story.
Written from public market data. Research, not financial advice — the thesis, signals and risk levels are in the full report.
Price chart
SO daily price history.
Market sentiment
A composite of the public market data in this analysis, from −100 (bearish) to +100 (bullish).
This gauge blends news tone, analyst views, insider and congressional activity, and price momentum into a single score. The full report breaks down each driver and pairs it with the thesis.
See the full sentiment breakdown in the report →Key stats
A public snapshot of commonly used market and valuation measures.
Valuation & size
- Market cap
- $103.65B
- Enterprise value
- $179.19B
- P/E (TTM)
- 21.71
- Forward P/E
- 18.29
- Price / book
- 2.62
- Price / sales
- 3.43
Profitability & growth
- Net margin
- 15.43%
- Revenue growth
- +0.10%
- Earnings growth
- +30.40%
- Dividend yield
- 3.42%
Price & risk
- Beta
- 0.33
- Average volume
- 5.81M
From noise to signal. The full report has SO’s thesis, trade signal, and risk levels.
About The Southern Company
Southern Company is an Atlanta-based utility holding company that, through its subsidiaries, generates and sells electricity to retail and wholesale customers and distributes natural gas in Illinois, Georgia, Virginia, and Tennessee. Incorporated in 1945, it operates regulated electric utilities across the Southeast alongside a wholesale generation business that develops, builds, owns, and operates power plants and battery storage projects and sells power at market-based rates. The company also offers energy-related products and services in competitive natural gas markets, deploys microgrids and other distributed energy and resilience solutions for commercial, industrial, government, and utility customers, and holds telecommunications investments.
Latest news
Recent headlines related to SO, with vendor tone.
SO — frequently asked questions
Answered from the public data on this page.
What is the current market sentiment for SO?
As of Aug 25, 2026, The Southern Company (SO) carries positive (+21 on a −100 to +100 scale) composite sentiment. The score fuses recent news tone, analyst recommendations, technical posture, insider and congressional activity, and market attention into a single figure. The full breakdown of each component is in the report.
How has SO stock been performing?
The Southern Company last closed at $88.94, in the lower half of its 52-week range of $83.80–$100.84.
What is SO's market cap and valuation?
The Southern Company has a market capitalization of about $103.65B, a trailing P/E of 21.7, a dividend yield of 3.42%.
What sector is SO in, and who are its competitors?
The Southern Company operates in the Utilities sector, specifically Utilities - Regulated Electric. Comparable companies include NEE, CEG, DUK, AEP, ETR.
Where can I find a full analysis of SO?
The full SO report covers the bull and bear cases, technical signals with entry, stop and target levels, complete financial statements, earnings history, insider and congressional trades, and the conditions that would invalidate the thesis. It requires a free account.
Analysis history
Every saved analysis, newest first.