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AAPLApple Inc. — stock analysis & sentiment

NASDAQTechnologyConsumer Electronics
$336.13

Last analyzed · v6

Sentiment+24·positive

Apple Inc. (AAPL) last closed at $336.13, near the top of its 52-week range of $243.42–$344.57. Composite market sentiment across 6 analyses is positive (+24 on a −100 to +100 scale), as of Sep 19, 2026.

Produced by the Synoptiv Research Engine from public financial data. Read the methodology.

Full report

Go beyond the overview

The thesis, technical signals, risk levels, and complete evidence — everything the overview leaves out.

What changed

Since the previous analysis (v5) on Jul 30, 2026.

Price
+0.81%

AAPL edged up to $336.13, from $333.43 at the previous analysis.

Sentiment▼ -9
+24

Composite sentiment slipped from +33 to +24, still positive.

News flow
53 new

53 headlines since the last analysis — 12 positive, 41 neutral.

Market cap+0.17%
$4.91T

Market cap edged up +0.17%, from $4.9T to $4.91T.

The written analysis on this page was refreshed for v6.

What the data says

An overview of the public data behind AAPL.

At $336.13, Apple is trading near the upper end of its 52-week band of $243.42 to $344.57 — roughly 2% below the high and about 38% above the low. That span is fairly wide for a company of this size, and the current price sits in the part of it where the stock has spent its stronger stretches rather than its weaker ones.

The market is capitalizing that business at about $4.9 trillion, or roughly 38.6 times trailing earnings and 35.1 times forward estimates — a gap that reflects expectations of earnings growing into the multiple. Price to book near 45.7 is a reminder that most of what investors are paying for here is not physical assets. The underlying profitability is substantial: a 27.6% net margin on revenue growing 16.4% year over year. The dividend yield of 0.32% means income is a minor part of the total return profile, and a beta of 1.085 places the shares slightly more volatile than the broad market, moving largely in step with it rather than independently of it.

Recent coverage has been mostly sector-level rather than company-specific. Several items are broad-market pieces — growth and dividend ETF discussions, a ranking of "Magnificent Seven" companies by buybacks and dividends, a look at Berkshire Hathaway's AI concentration, and commentary on AI-industry perception that centers on Nvidia and Microsoft. The clearest Apple-specific item is coverage tying Apple TV's Emmy wins to the services segment; a separate headline concerns a third-party app launching on iPhone rather than Apple itself.

Written from public market data. Research, not financial advice — the thesis, signals and risk levels are in the full report.

Price chart

AAPL daily price history.

Market sentiment

A composite of the public market data in this analysis, from −100 (bearish) to +100 (bullish).

BearishBullish
+24
positive

This gauge blends news tone, analyst views, insider and congressional activity, and price momentum into a single score. The full report breaks down each driver and pairs it with the thesis.

See the full sentiment breakdown in the report →

Key stats

A public snapshot of commonly used market and valuation measures.

52-week range$336.13
$243.42$344.57
Current price $336.13 sits 92% of the way between the 52-week low of $243.42 and high of $344.57.

Valuation & size

Profitability & growth

Price & risk

From noise to signal. The full report has AAPL’s thesis, trade signal, and risk levels.

About Apple Inc.

Apple Inc. designs and markets consumer electronics, software, and services. Its hardware line spans the iPhone, Mac computers, iPad tablets, Apple Watch, AirPods, Apple TV, HomePod, Apple Vision Pro, and Beats products, along with first-party and third-party accessories. Apple develops the operating systems that run on these devices and sells through its own retail and online stores and direct sales force, as well as through cellular carriers, resellers, and other third-party distributors. The company also operates a services business built around its installed base. This includes the App Store, which distributes third-party applications and digital content; subscription offerings such as Apple Music, Apple TV, Apple Arcade, Apple Fitness+, Apple News+, and iCloud storage; AppleCare support plans; advertising; and payment services including Apple Pay and the co-branded Apple Card. Apple serves consumers, businesses, and the education, enterprise, and government markets. Founded in 1976 and formerly known as Apple Computer, Inc., the company adopted its current name in 2007 and is headquartered in Cupertino, California.

Technology · Consumer Electronics

Latest news

Recent headlines related to AAPL, with vendor tone.

AAPL — frequently asked questions

Answered from the public data on this page.

What is the current market sentiment for AAPL?

As of Sep 19, 2026, Apple Inc. (AAPL) carries positive (+24 on a −100 to +100 scale) composite sentiment. The score fuses recent news tone, analyst recommendations, technical posture, insider and congressional activity, and market attention into a single figure. The full breakdown of each component is in the report.

How has AAPL stock been performing?

Apple Inc. last closed at $336.13, near the top of its 52-week range of $243.42–$344.57.

What is AAPL's market cap and valuation?

Apple Inc. has a market capitalization of about $4.91T, a trailing P/E of 38.6, a dividend yield of 0.32%.

What sector is AAPL in, and who are its competitors?

Apple Inc. operates in the Technology sector, specifically Consumer Electronics. Comparable companies include DELL, SNDK, WDC, HPE, NTAP.

Where can I find a full analysis of AAPL?

The full AAPL report covers the bull and bear cases, technical signals with entry, stop and target levels, complete financial statements, earnings history, insider and congressional trades, and the conditions that would invalidate the thesis. It requires a free account.

Analysis history

Every saved analysis, newest first.