NOW vs PANW
SERVICENOW, INC. (NOW) and Palo Alto Networks, Inc. Common Stock (PANW) compared on valuation, profitability, price performance and market sentiment. NOW sentiment is positive; PANW is neutral. Last analyzed Jul 23, 2026 and Jul 30, 2026.
Performance
Each rebased to 0% at the start of its recent history — the gap is relative out/under-performance.
- Last close
- $102.06$314.15
- Market cap
- $98.45B$262.02B
- P/E (TTM)
- Stronger: 56.8277.2
- Forward P/E
- Stronger: 1977.9
- Price / book
- Stronger: 8.49.4
- Net margin
- Stronger: 12.59%7.95%
- Revenue growth
- +22.10%Stronger: +31.10%
- Beta
- 0.960.91
- 52-week high
- $210.20$368.80
- 52-week low
- $81.24$139.57
marks the stronger side on ratios, margins, growth and yield. Levels like price and market cap aren’t scored.
Where they differ
SERVICENOW, INC.
Technology · Software - Application
ServiceNow, Inc. is an enterprise software company that provides a cloud-based platform for building and running digital workflows. Founded in 2004 and headquartered in Santa Clara, California, the company operates in North America, Europe, the Middle East and Africa, Asia Pacific, and other international markets. It was formerly known as Service-now.com and adopted its current name in May 2012. Its platform supports a broad range of applications, including IT service management, IT operations management, security operations, integrated risk management, and asset management, along with tools for customer service, field service, human resources, and finance and supply chain operations. ServiceNow also offers capabilities for building custom applications and automation, and it serves customers across sectors such as government, financial services, healthcare and life sciences, manufacturing, retail, technology, and telecommunications, working both directly and through service providers and resale partners.
Full NOW overview →Palo Alto Networks, Inc. Common Stock
Technology · Software - Infrastructure
Palo Alto Networks is a cybersecurity company headquartered in Santa Clara, California, serving customers across the Americas, EMEA, and Asia Pacific. Its portfolio spans three broad areas: network security, including hardware and virtual firewalls, the Prisma Access secure access service edge offering, and centralized management through Strata Cloud Manager; cloud security, covering protection for applications and workloads across multi-cloud and hybrid environments; and security operations, delivered through the Cortex platform, which includes XSIAM for AI-driven security operations, XDR for threat detection and response, XSOAR for orchestration and automation, and Xpanse for attack surface management. The company also offers security for AI deployments and provides threat intelligence and incident response services under the Unit 42 name. Much of the business is subscription-based, with services covering areas such as threat prevention, URL filtering, DNS security, data loss prevention, IoT security, and SaaS application security, alongside support, professional services, and training and certification programs. Palo Alto Networks was incorporated in 2005 and sells through channel partners as well as directly to enterprises, service providers, and government organizations across industries including financial services, healthcare, energy, manufacturing, telecommunications, education, and the public sector.
Full PANW overview →NOW vs PANW: frequently asked questions
Which has the higher market cap, NOW or PANW?
PANW has the higher market capitalization. NOW is about $98.45B, compared with about $262.02B for PANW.
Which has the lower trailing P/E, NOW or PANW?
NOW has the lower trailing P/E. NOW trades at 56.8 times trailing earnings, versus 277.2 for PANW.
Which has stronger market sentiment, NOW or PANW?
NOW has the stronger composite sentiment score. NOW scores 16 and PANW scores 12 on a −100 to +100 scale.
Go deeper on NOW and PANW
Line up margins, growth, valuation and shared ETF exposure side by side — then read the full thesis, signals and risk levels behind each name.