# The Southern Company (SO) stock analysis and sentiment

Canonical page: https://synoptiv.com/stock/SO
Methodology: https://synoptiv.com/methodology
Author: Synoptiv Research Engine

Last analyzed: Aug 25, 2026

The Southern Company (SO) last closed at $88.94, in the lower half of its 52-week range of $83.80–$100.84. Composite market sentiment across 1 analysis is positive (+21 on a −100 to +100 scale), as of Aug 25, 2026.

## What the data says

Southern Company closed at $88.94, sitting in the lower half of a 52-week band that runs from $83.80 to $100.84 — a spread of roughly 20% between the extremes, which is narrow by the standards of most large caps and typical of how regulated utilities tend to trade. The price is about 6% above the year's low and roughly 12% below the high, so the stock has drifted back toward the quieter end of its range rather than testing the top of it.

At a $103.6 billion market capitalization, the shares trade at about 21.7 times trailing earnings and 18.3 times forward estimates, with the gap between the two implying the market expects earnings to grow even as reported revenue was essentially flat over the past year, up 0.1%. Price to book sits at 2.6. The business converts about 15.4% of revenue into profit, a margin consistent with rate-regulated returns rather than one driven by pricing power. The dividend yield of 3.42% accounts for a meaningful share of what holders receive, and a beta of 0.33 means the stock has historically moved only about a third as much as the broader market — its price behavior has been driven more by its own fundamentals and by interest rates than by the market's swings.

Recent coverage centers on the sector rather than on the company. Most of the headlines are utility-wide themes: $17.5 billion in federal loans backing a nuclear energy resurgence, roundups of nuclear and recession-resistant utility names, dividend-income screens, and a natural gas industry forum. The main company-specific item is an April 2026 piece on Southern Company being supported by strong utility demand. There is also a Southeast habitat restoration grant announcement, which touches the region it serves rather than its operations. In short, the news flow reflects a stock being discussed as part of a broader utilities and nuclear-power conversation more than as a standalone story.

## About The Southern Company

Southern Company is an Atlanta-based utility holding company that, through its subsidiaries, generates and sells electricity to retail and wholesale customers and distributes natural gas in Illinois, Georgia, Virginia, and Tennessee. Incorporated in 1945, it operates regulated electric utilities across the Southeast alongside a wholesale generation business that develops, builds, owns, and operates power plants and battery storage projects and sells power at market-based rates.

The company also offers energy-related products and services in competitive natural gas markets, deploys microgrids and other distributed energy and resilience solutions for commercial, industrial, government, and utility customers, and holds telecommunications investments.

## Company profile

- Symbol: SO
- Exchange: NYSE
- Security type: Stock
- Sector: Utilities
- Industry: Utilities - Regulated Electric
- Composite sentiment: positive (21 on a -100 to +100 scale)

## Key statistics

| Metric | Value |
| --- | ---: |
| Market capitalization | $103.65B |
| Enterprise value | $179.19B |
| Trailing P/E | 21.71 |
| Forward P/E | 18.29 |
| Price to book | 2.62 |
| Price to sales | 3.43 |
| Dividend yield | 3.42% |
| Beta | 0.33 |
| Net margin | 15.43% |
| Revenue growth | 0.10% |
| Earnings growth | 30.40% |
| 52-week high | $100.84 |
| 52-week low | $83.80 |
| Average volume | 5.81M |

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## Recent news

- [PG&E Stock Runs On A Legislative Calendar, Not The Market's](https://www.trefis.com/articles/612382/pge-stock-runs-on-a-legislative-calendar-not-the-markets/2026-08-21) — Aug 21, 2026
- [Morgan Stanley Maintains Underweight on Southern, Lowers Price Target to $89](https://www.benzinga.com/news/26/08/61361971/morgan-stanley-maintains-underweight-southern-lowers-price-target-89) — Aug 21, 2026
- [Georgia Power's Learning Power program marks 15 years and 1.5 million Georgia students reached](/news/383624/georgia-powers-learning-power-program-marks-15-years-and-15-million-georgia-students-reached) — Aug 19, 2026
- [Can GE Vernova's $176B Backlog Sustain Its Growth Momentum?](https://finance.yahoo.com/energy/articles/ge-vernovas-176b-backlog-sustain-144500676.html) — Aug 17, 2026
- [Southern Co's Dividend Analysis](https://finance.yahoo.com/markets/stocks/articles/southern-cos-dividend-analysis-110256451.html) — Aug 17, 2026
- [What Moved Markets This Week](https://seekingalpha.com/article/4937041-what-moved-markets-this-week) — Aug 15, 2026
- [PCG Passed Our Value-Trap Test. Now What?](https://www.trefis.com/articles/611490/pcg-passed-our-value-trap-test-now-what/2026-08-14) — Aug 14, 2026
- [Utility ETFs to Buy as Rapid AI Buildout Sparks Energy Crisis](https://finance.yahoo.com/energy/articles/utility-etfs-buy-rapid-ai-152700941.html) — Aug 14, 2026
- [How a 64-Year-Old Turned an $880,000 401(k) Rollover Into a $5,200 Monthly Paycheck Without Buying an Annuity](https://247wallst.com/personal-finance/2026/08/13/how-a-64-year-old-turned-an-880000-401k-rollover-into-a-5200-monthly-paycheck-without-buying-an-annuity/) — Aug 13, 2026
- [Truist Securities Maintains Hold on Southern, Lowers Price Target to $97](https://www.benzinga.com/news/26/08/61185017/truist-securities-maintains-hold-southern-lowers-price-target-97) — Aug 13, 2026

## Frequently asked questions

### What is the current market sentiment for SO?

As of Aug 25, 2026, The Southern Company (SO) carries positive (+21 on a −100 to +100 scale) composite sentiment. The score fuses recent news tone, analyst recommendations, technical posture, insider and congressional activity, and market attention into a single figure. The full breakdown of each component is in the report.

### How has SO stock been performing?

The Southern Company last closed at $88.94, in the lower half of its 52-week range of $83.80–$100.84.

### What is SO's market cap and valuation?

The Southern Company has a market capitalization of about $103.65B, a trailing P/E of 21.7, a dividend yield of 3.42%.

### What sector is SO in, and who are its competitors?

The Southern Company operates in the Utilities sector, specifically Utilities - Regulated Electric. Comparable companies include NEE, CEG, DUK, AEP, ETR.

### Where can I find a full analysis of SO?

The full SO report covers the bull and bear cases, technical signals with entry, stop and target levels, complete financial statements, earnings history, insider and congressional trades, and the conditions that would invalidate the thesis. It requires a free account.

## Important information

This page is generated from public market and company information. Data can be delayed, incomplete, or wrong. It is research and analysis, not financial advice.

- [Methodology](https://synoptiv.com/methodology)
- [Disclosures](https://synoptiv.com/disclosures)
- [Full report](https://synoptiv.com/stock/SO/v/1) (account and access required)
