# NFLX vs ROKU stock comparison

Canonical page: https://synoptiv.com/compare/nflx-vs-roku
Last analyzed: NFLX Jul 17, 2026; ROKU Jul 29, 2026

NetFlix Inc (NFLX) and Roku, Inc. Class A Common Stock (ROKU) compared on valuation, profitability, price performance and market sentiment. NFLX sentiment is neutral; ROKU is neutral. Last analyzed Jul 17, 2026 and Jul 29, 2026.

## Side-by-side metrics

| Metric | NFLX | ROKU |
| --- | ---: | ---: |
| Last close | $73.68 | $143.91 |
| Market capitalization | $313.07B | $21.47B |
| Trailing P/E | 24 | 107.2 |
| Forward P/E | 19.4 | 39.3 |
| Net margin | 28.52% | 4.06% |

## Company context

- [NFLX](https://synoptiv.com/stock/NFLX): NetFlix Inc — Communication Services, Entertainment.
- [ROKU](https://synoptiv.com/stock/ROKU): Roku, Inc. Class A Common Stock — Communication Services, Entertainment.

## Frequently asked questions

### Which has the higher market cap, NFLX or ROKU?

NFLX has the higher market capitalization. NFLX is about $313.07B, compared with about $21.47B for ROKU.

### Which has the lower trailing P/E, NFLX or ROKU?

NFLX has the lower trailing P/E. NFLX trades at 24 times trailing earnings, versus 107.2 for ROKU.

### Which has stronger market sentiment, NFLX or ROKU?

ROKU has the stronger composite sentiment score. NFLX scores 10 and ROKU scores 11 on a −100 to +100 scale.

## Important information

Market data can be delayed, incomplete, or wrong. This comparison is research and analysis, not financial advice.

- [Methodology](https://synoptiv.com/methodology)
- [Disclosures](https://synoptiv.com/disclosures)